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We celebrate the self-awareness, empathy, and wisdom of women in midlife.

Makeup

Circular swatches of various Daniel Sandler Watercolour blush colors
Makeup02.02.23This Pro Makeup Artist Created A Liquid Blush That Provides The Perfect ‘Lit-From-Within Glow’ For Mature Skin You might never reach for powder blush again.Read More
A closeup on a woman having eyeshadow applied
Makeup01.29.23Over 40? This Genius Eyeshadow Hack Will Create A Natural Looking Smokey Eye In SecondsAll you need is a brush, 3-tone palette, and a spoon.
A blond woman holds a stick of lip balm
Makeup01.17.23How A Humble Lip Balm Can Fix Messy Makeup After A Long DaySave space in your handbag with this minimalist touch-up technique.
A smiling middle-aged woman applies blush
Makeup12.24.22The Best Makeup Tips For Mature Skin We Learned In 2022We certainly upped our makeup game this year.
Crying makeup trend demonstrated on social media
Makeup11.29.22Deceitful, Problematic, Or Benign? The Case For And Against The New Crying Makeup TrendCry me a (glittery) river.
a model with a tooth gap wears red lipstick
Makeup11.26.22After Two Autoimmune Diagnoses, One Woman Created A Mineral Makeup Line That Is Also Great For Menopausal SkinYou have to check out the Lip Whip.
Close-up of Julia Roberts at the 2022 Academy Museum Gala
Makeup11.18.22Julia Roberts Is A Fan Of This Serum Foundation With Hyaluronic Acid That’s Perfect For Mature Skin
A woman applying a glossy lip product
Makeup11.06.22This Hydrating Tinted Lip Oil Helps Smooth Over Fine Lines For A Youthful Looking Smooch
Woman applying red lipstick
Makeup11.01.22Have A Double Lip Line? This Genius Lip Lining Trick Is A Complete Game Changer
A woman holding a mirror and makeup brush smiling
Makeup10.19.224 Surprising Hacks This Over-50 Makeup Artist Wished She Knew Earlier 
A makeup brush with pink powder blush
Makeup10.05.22Your Makeup Application Technique Could Be Making Your Skin Look Worse (And Wasting Product)
Woman with Maybelline Superstay Ink Crayon on lips, picture of product beside face
Makeup09.26.22I Found The Perfect Long-Lasting Lipstick, So You Didn’t Have To
middle aged woman with short platinum hair and smokey eye makeup
Makeup09.22.22This Genius Eyeliner Trick For Women Over 40 Is Not Only Stunning, But It Requires Zero Eyeliner
Makeup08.29.22This Method For Applying Bronzer Will Blow Your Mind Especially If You’re Over 50
Selma Blair at the The Hollywood Reporter 2021 Power 100 Women in Entertainment
Makeup08.28.22After MS Diagnosis, Selma Blair Shares The Adaptive Beauty Tools She Uses To Help Feel Like Herself Again
A woman applying makeup in the mirror.
Makeup08.15.22Your Apple Can Fall From The Tree–How To Tweak Your Makeup Application After 40 For A Changing Face
Makeup08.04.22Say It Ain’t So: Dr. Pepper Lip Smacker Is Discontinued After Nearly 50 Years
PÜR 4-in-1 mineral foundations with a makeup brush
Skin08.02.22This Skincare Infused SPF Foundation Made My Skin Look Better Even After I Took It Off